Key Account Manager-Philippines Retail FMCG
Department:
Commercial
Location:
Philippines
Department: Commercial
Location: Philippines
Job Description
Key Responsibilities:

Profitability & Commercial Strategy
- Develop and implement pricing strategies to maintain healthy profit margins while staying competitive.
- Manage P&L, cost structures, and promotional budgets to maximize profitability.
- Secure brand funding for platform promotions, including co-marketing initiatives, vouchers, installment plans (IPP), and exclusive deals.
- Optimize category performance by analyzing sales data, market trends, and profitability reports.
- Identify new business opportunities to increase revenue and reduce operational costs.

Brand Management & Business Development
- Own brand relationships and ensure alignment with Lazada’s strategic priorities.
- Lead Business Planning with top electronics brands to drive growth.
- Negotiate for exclusive product launches, promotional campaigns, and brand investments.
- Work with brands to implement Always-on Seller Vouchers, time-bound promotions, and cross-category collaborations.
- Stay ahead of market trends and competitor activities to refine brand strategies.

Inventory & Assortment Management
- Optimize assortment planning, ensuring a strong mix of hero SKUs and new product introductions.
- Monitor sell-through rates, stock levels, and Days of Inventory (DOI) to maintain a healthy balance.
- Develop demand forecasting strategies to minimize overstock and prevent stockouts.
- Work with logistics and supply chain teams to improve inventory flow and fulfillment efficiency.
- Implement clearance strategies for slow-moving stocks while maintaining margin targets.
Job Requirements
Job Requirements
- Bachelor’s degree in Business, Marketing, Supply Chain, or a related field.
- Minimum 2 years of experience in eCommerce, Retail, FMCG industry, or Category Management.
- Strong understanding of P&L management, demand planning, and commercial negotiations.
- Ability to work with brands and suppliers to negotiate win-win deals.
- Excellent analytical, problem-solving, and stakeholder management skills.
- Proficiency in data analysis tools (Excel, SQL, or similar platforms) is a plus.
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